— Updated 2026-05-23
Privacy Policy
Plain English. What we collect, why, what we don't, and how to be removed. We are a Catholic men's formation brand, not a data broker. We treat your information the way we'd want ours treated.
Who we are
1765 Sanctum Co. is a brand operated under 1765 Apparel Co LLC, a Georgia-registered limited liability company. We publish a Catholic-formation YouTube channel, a weekly newsletter (The Sanctum Dispatch), and a collection of free Catholic tools. Contact: Editorial Standards · [email protected].
What we collect — and why
1. Email address (when you subscribe to the Dispatch)
Voluntary. You give us an email address so we can deliver the weekly Sunday Dispatch newsletter + the free Daily Examen card we promised. Email service handled by Beehiiv on our behalf. We do not sell, rent, lease, or otherwise share your email with third parties. You can unsubscribe from any Dispatch with the link at the bottom of every email — your address is then deleted from our list within 7 days.
2. Anonymous browsing analytics
We use the Meta Pixel (Pixel ID 1381971794028114) and Conversions API to measure ad performance — specifically, whether someone who clicked one of our ads actually subscribed to the Dispatch. This lets us optimize ad spend rather than guess.
With Automatic Advanced Matching enabled, the Meta Pixel hashes contact information you voluntarily provide on this site (email if you subscribe) before sending it to Meta for ad-attribution matching. Hashing is one-way — Meta receives a fingerprint, not the underlying value. We chose Advanced Matching because it cuts our ad cost-per-result by approximately 17.8% (Meta's published figure); that's wasted money saved when our budget is small.
We also use Cloudflare as our website host and CDN, which produces standard server logs (IP address, request path, user agent, timestamp). Cloudflare logs are retained per their privacy policy and are not used by us for marketing.
3. Anonymous local-storage state on interactive tools
Some tools (the Examination of Conscience, the Visual Rosary) store your progress in your browser's local storage so the tool remembers where you are between sessions. This data never leaves your browser and is not sent to us or any third party. Clear your browser's site data to delete it.
4. The Sanctum app — your account and Family Altar
The Sanctum app (the Brotherhood Pass companion and the free tools inside it) is where we hold the most about you — always because you typed it in to make the app serve your family, never to sell or share.
Your account. To sign in you give us an email address and we send a one-time sign-in link; you may also set an optional password for faster sign-in next time. Link delivery is handled by Resend on our behalf. We store your email, your sign-in sessions, an optional password (kept only as a salted hash — never in plain text), and — if you hold a Brotherhood Pass — your membership status.
Your Family Altar. If you choose to set it up, the app stores the household details you enter so it can speak to your family by name: your wife's first name; each child's first name, age, and baptismal saint; the dates of your children's sacraments (Baptism, First Reconciliation, First Communion, Confirmation); and, in the Three-Generation Map, a fault you choose to name and break, a daily discipline against it, and the patron saints of your father, yourself, and your sons. This lives on your member record with our host (Cloudflare), so it follows you across devices when you sign in. We never sell it, share it, or use it for advertising. You can change or clear any of it in the app, or email us to delete your whole record.
The Confession Vault is different — it never reaches us. Anything you write in the Confession Vault is encrypted on your own device (AES-GCM, under a PIN only you know) and is never transmitted to us or to anyone else. We cannot read it, recover it, or be compelled to hand it over, because we never receive it. If you clear the app's data or forget your PIN, those notes are gone — by design. When you mark that you have been to confession, the notes are wiped. The only related thing the app keeps is the date of your last confession, and even that stays on your device.
Payments. Brotherhood Pass billing is handled by Stripe. We never see or store your card number — Stripe does, under its own terms.
No ad tracking inside the app. The signed-in app does not run the Meta Pixel or any advertising tracker. The analytics described above apply to our public website, not to the app.
No ad tracking on the sacred tools. We do not load the Meta Pixel or any advertising tracker on the pages where a man examines his conscience, sits at a deathbed, walks an annulment, or fights for chastity — the Examination of Conscience, Vigil, Navigating Annulments, and Fight Club. Some things are between a man and God; we will not meter them for an ad platform.
5. What we don't collect
We do not collect: card or bank numbers (Stripe handles payment data, not us), government identifiers, health information, biometric or facial data, location beyond what's inferred from a normal IP-address request, or anything in voluntary correspondence beyond what you choose to write to us.
Children's privacy
1765 Sanctum is written for and aimed at adult Catholic men, and the app is meant to be used by a father, not by a child. We do not knowingly let anyone under 13 create an account or subscribe.
The app does let a father record details about his own children — their first names, ages, baptismal saints, and sacrament dates — so it can remind him of the milestones ahead and help him lead his family in prayer. This information is provided by the parent, is used only to personalize that father's own experience, is never used to contact or profile a child, is never sold or shared, and can be deleted at any time in the app. If you are a parent and want your child's details — or your whole account — removed, email [email protected] and we'll delete it within 7 days.
Your rights
- Access — email us and we'll tell you everything we have on you: your email, subscribe date, and — if you use the app — your account and any Family Altar details you saved. (Your Confession Vault we can't show you, because we never have it.)
- Deletion — email us and we'll delete it within 7 days. Or click "unsubscribe" on any Dispatch email for the same effect.
- Correction — email us if anything's wrong; we'll fix it.
- Opt-out of ad tracking — use a browser like Brave that blocks the Meta Pixel by default, or install a tracker blocker (uBlock Origin, Privacy Badger). We won't try to circumvent your choice.
Where we operate
1765 Sanctum Co. is a US-based brand serving a US-targeted audience. We do not target users in the EU, UK, or California for advertising purposes. If you visit from those regions, the Meta Pixel may still fire by default — you can decline by adjusting your browser settings or using a tracker blocker. We don't currently offer a region-specific consent banner because we don't market in those regions; if our operating reach expands we'll add one.
Changes
We'll update this page when our data practices change. Material changes will be announced in the Dispatch. The "Updated" date at the top is the source of truth.
Contact
Questions, requests, complaints: [email protected].
Altar. Arms. Allegiance.